Yuga Labs

Web3, Brand & Identity

Design, Development, Motion Design, WebGL

2022

Pioneering the new frontier of Web3

As the driving force behind the Bored Ape Yacht Club and CryptoPunks, Yuga Labs is at the forefront of Web3 innovation.

They entrusted Antinomy Labs to develop their digital visual identity. The result? A scrollytelling website that showcases their cutting-edge work and leadership in the Web3 space.

A scrolly-telling homepage

The Yugaverse

Using a combination of WebGL and scrolling animation techniques such as this horizontal list of projects with flickering images, we're highlighting the impressive collection of the Yugaverse.

Interactive GLSL shader

We designed a generative shader effect that brings their logo to life. We gave the team at Yuga the ability to experiment with different visualizations of the logo animation, choose their favorite versions, and even download the result as static images for use on social media.

By incorporating a fluid simulation and mouse interactivity with velocity, we added a playful and interactive element to their digital identity.

Play with it yourself.